My immediate takeaway is that you can't measure things you cannot base decisions on. So unless there is a meaningful decision you're trying to make it's very difficult if not impossible to create meaningful measurements. This means that a lot of peop...
It's interesting to build products that focus on having people love them rather than building the next new cool widget. This is what apple did with things like the iPod, the iPhone and even things like the iMac or MacBook Pro. It's not just the techn...
I found a good review here
Just like building a lean product, branding also needs to be done in a lean way. Very interesting book about what things to think about and watch out for.
Building UX for a lean startup requires pieces to be put together in a way that they can easily grow. Normal UX discussions show that everything needs to be thought of in the beginning where this really focuses on being able to grow things up slowly....
Another startup book by one of Apple's best.